Automated blogs are very appealing to many. They let you work on other aspects of your business and website, so you don’t have to put all of your focus into content creation. However, you’ll need to know how to set it up.
Automating your blog posts ensures your work goes up time and helps keep you on a regular schedule. When your audience knows when to expect updates, they’re more likely to keep returning to your website. We’ll discuss all the important details in this article, so stick around!
What is Blog Automation?
First, you’ll need to fully understand what automation means for blogs. To summarize, automated blog posts the blogs for you at set times and handles other simple, time-consuming tasks that you might not want to do. That way, you won’t have to worry about doing it. Although, you’ll need to make sure you have plenty of content prepared ahead of time.
Automation software can also set up RSS feeds which provide your subscribers with automatic updates and newsletters. With an RSS feed in place, your viewers will know as soon as your new content appears online. You can use it alongside automatic blog posting software, taking out a lot of the work you’d have to do.
Overall, blog automation is beneficial for those who are too busy to focus on their website’s blog but don’t want to let it lose momentum in the meantime. Plus, since it helps to free up time, you can focus on other areas of your website or business.
How To Automate Your Blog
You’ll need to take several steps if you want to automate your blog completely. Before doing anything else, you’ll need to find a good social media management tool. You may need to use multiple tools to get the results you want.
If you use WordPress, there are many plugins that you can use to make your life easier. For example, the HubSpot WordPress plugin has many useful features, including sending automated emails to visitors when they submit a form. It even assists with live chats, analytics, and contact management.
Most importantly, you’ll want a plugin that posts your blogs for you on a regular schedule. If you don’t have the time to write the content or post it, there are even plugins that can take care of both those tasks for you. You’ll want to browse and research all of the plugins available to find one that works the best for you- they all have different features!
You’ll want to let automation handle the tasks that feel too time-consuming without much reward. These are all the steps you can take to automate your blog:
Make a Blog Content List
The first step is to make a content list with all your ideas for blog posts. Remove them as you complete them and add new ones as you come up with them. The more titles that you have on the list, the less time you’ll have to spend choosing something to write about.
With a list in place, you can also have others write the content, then put it into your automatic blog posting queue. As they write the posts, you should have them remove the titles from the list. However, you can also work through the posts yourself if you’re a smaller blog.
Overall, having a list of ideas should be your very first step. Knowing what to work on next makes it much easier to automate the rest of the process.
Make a Regular Posting Schedule
Now that you have a list of ideas, you’ll want to make sure you automate your posting schedule. That way, writers can submit their work on time. Plus, your audience will always know when to expect new content from your blog.
Setting a lot of reminders on an online calendar helps a lot! You’ll want to make sure you fill it with important deadlines and reminders to keep your blog updated. Giving your writers and assistants access to the calendar keeps them organized, too, since they know when to prioritize specific tasks.
If you don’t have a regular posting schedule already, you’ll need to create one now. You should have your posts go live when most people see them. Blog posts tend to get shared the most on Mondays and Tuesdays, so you may want to choose one of those days to post your content.
Work With a Content Marketing Agency
If you want to automate your blog entirely, you’ll want to hire a content marketing automation agency to do it for you! These agencies come up with content for your blog and handle the strategy. They focus on SEO practices and make professional content for you to use.
The best feature of a content marketing agency is that they automate everything. They have writers who make the content and designers who create the visuals and post all the parts on time. Many content agencies have several different services that they can offer too.
If you want your website to be automatic and generate money, it needs quality content. Often, when automating your entire blog without the input of real people, the quality suffers. However, agencies have professional content creators available to ensure your blog is compelling.
Overall, you’ll want to consider working with a content marketing agency to make your blog posts. These experts handle everything for you, making it a completely automated experience.
Automate Your Blog in Steps
You can easily automate any blog, but you’ll want to do so in steps. Come up with content ideas first, then go from there. You want to hire writers or even a virtual assistant to handle other tasks.
Automating your blog in steps ensures that everything works properly before adding another layer of automation to it. You wouldn’t want something not to work as intended, then add more over top of it- making the problem worse! Of course, you won’t have to worry about any of that if you choose to work with a content marketing agency.
