Home TECHNOLOGY How Data Masking Can Be the Future of Journalism

How Data Masking Can Be the Future of Journalism

by John Milton
How Data Masking Can Be the Future of Journalism

 As the internet grows, so does the amount of data that’s being collected by businesses and individuals alike. This creates a very lucrative market for data brokers. Data brokers collect large quantities of data, often about people without their knowledge, and sell it to organizations that use it to make decisions about how to spend money and influence others. While many data brokers are reputable and ethical, there is also a dark side to the industry.

Data masking is a relatively new concept in journalism and is becoming increasingly popular. It’s a way to use algorithms to mask sensitive information before its made public.

Journalism is no longer only about writing a story. Today, data analysis is a crucial component of investigative reporting. While the current media landscape is dominated by a handful of big tech companies, data masking is poised to change this.

What if you could have complete control over what your viewers see and hear when they visit your site? Data masking—a new technique used by online publishers to mask personally identifying information—is giving journalists unprecedented power to create a content experience that is tailored specifically to each individual reader. In this article, we will share what data masking is, how it works, and how it can change the way journalism is done.

1. Why Data Masking?

Data masking is when you hide personal details and sensitive data (like your name, email address, or credit card number) so that the company collecting the data doesn’t know who you are.

The main purpose of data masking is to protect the identity of individuals who have been victims of cybercrime or who may otherwise be vulnerable targets for online predators. But there are also other reasons to mask sensitive data, such as protecting an individual’s private or proprietary information, or even protecting sensitive information that might be shared with third parties.

2. What to Do

The best time to share news is when it’s new. People get a ton of news each day, so it’s easy for them to forget about it within a matter of hours. This is why businesses should try to share their news more often. Here’s a tip for news sharing: hide the news inside something else. Don’t show them the full story — make it sound like there is only a small piece of information in there, which you don’t want them to see. It might seem counterintuitive, but many consumers find this trick works and they aren’t even aware they’re being tricked!

3. Data Masking in the Newsroom

Data masking through basel iii implementation is one way to ensure that only select parties within the newsroom are allowed to view or access sensitive data. Some journalists view data masking as an unethical practice. But others find it a necessary tool. Data masking is a way to prevent individuals from sharing information with sources and those with access to that information with the public. This allows journalists to better safeguard sources and their ability to keep their jobs, protect against security breaches, and maintain their ability to write without fear of being fired.

There are different reasons why journalists use data masking. One reason is that it is illegal for sources to reveal confidential data, which can include personal details about the people involved in the story. If a source is found out, he or she can lose their job. Another reason is that journalists can be threatened with lawsuits. The journalists have the right to protect themselves in case they are sued. Still another reason is that some of the information that is revealed can be used to hurt the person who provided the information. These people can be fired from their job or have to pay them a settlement. For this reason, journalists can also be sued for publishing false information.

4. Data Masking in the Boardroom

When making decisions, the Boardroom must understand the real value of the data that they are using to make their decisions. Unfortunately, as we know, people have biases and sometimes even ignore information that they don’t like. These biases can result in a boardroom ignoring important data that could affect their decisions. While this is easy to see in the case of racism, where it’s clear that some people have prejudices against certain groups of people, it’s also something that can happen in situations that seem more positive.

While data masking is not new, it has become increasingly popular in the last few years. It involves the concealing of information and data in presentations, reports, marketing materials and websites. In the case of business presentations, this includes hiding data about the company’s performance, financial results, and products and services. Companies that do this usually cite reasons such as maintaining competitive advantage, avoiding legal complications and protecting confidential information.


Data masking is a relatively new development that has been taking place for a few years now. Journalists are finding it increasingly difficult to find the truth and be independent. So, instead of journalists reporting the news, it’s now being reported by algorithms. The reason why? People trust robots more than they do humans. We are not only losing our ability to determine the truth, but also to find it.

 I know it sounds like a lot of new jargon, but it really isn’t. Data is something we all use and consume every day. We even expect it from our phones, cars, and everything else we own. But, have you ever stopped to think about the fact that it’s everywhere? Companies can track everything from what websites you visit, to what apps you download, to what searches you do online. And, that data is used in many ways, from helping companies learn more about the public so they can better serve us to determining which political ads get the most clicks so they can more effectively target their political campaigns. But, with all of this data out there, who is in control of the information?

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