Lingerie is one of the most intimate clothing for women. It is one of the leading women’s clothing categories. It is also one that is the fastest expanding market. The main reason for this rapid growth is the adoption of varying body sizes. Lingerie was traditionally suitable for a specific body type and thus was restricted to fewer people. However, the awareness about body positivity changed this and opened the market for new customers. Lace lingerie is the largest seller in the lingerie category. It has become a big hit among adults between the age of twenty-four and thirty-eight. But to all the newcomers fear not, this article is to educate people who are unaware of the trend.
The rise to fame:
The rise in its popularity is nothing short of a miracle. It came in as a spinoff of the standard variety, but its attractive design caught people’s attention. Its sales figures boomed. It soon became a part of every woman’s wardrobe. Another main reason for its rise to fame was the endorsement by many influential celebrities. Social media played a pivotal role in this process. It would have died out as a trend rather than becoming a staple if it was not for Instagram.
The new go to:
Laced lingerie became peoples favourite due to its consumer-friendly approach. When lingerie was a novelty product suitable only to lean women, laced ones were available in a wide variety of sizes. It attracted many new customers who were salty about the lack of variety provided by the traditional ones. The design options available in the laced variety were far more and was a more attractive option when compared to the bland options. Its funky colours and adorable designs made it an instant success. It also became one of the best anniversary gifts in recent times.
What makes it unique?
The main attraction of this product is the personality it brings with it. It is personal and one that one cherishes. This sense of belonging makes people want to hold on to it and look at it as something more than just a dress. It is comfortable, sexy and the most outstanding quality is that it suits any body size. Bra sizes for women are all over the place. Producing a piece of cloth for all sizes is a big financial undertaking. But it is a step that brands have to undertake to provide the best service to every single customer.
A ton of options:
Lace lingerie is a work of art as each design is bespoke and unique. It is what makes the experience of wearing it memorable.
It is available in the traditional pattern and also in push up and unlined designs. It gives it a look that is unparalleled with any other products. One can be assured to find one that suits one’s personality the best. It is not something that is not true when it comes to classic lingerie.
affordability is a significant factor for any product in the market. It is especially vital when it comes to essential clothing types like lingerie. Such products need to reach every single woman. It is good to know that dainties by themselves are not as costly as many people think. They are pretty affordable and often go on sale.
During sales such as Valentine’s Day and Black Friday sales, people can buy it at an inexpensive rate without drilling a hole in one’s pocket. It is also common to see bundle offers provided by many retailers. It is fair to say that it will be one of the best purchases one can make.